black friday in july

Black Friday in July: Best Sales & Deals

Amazon Prime Day is going to launch soon. But, Prime Day isn’t your only option for midsummer savings. We have Black Friday in July. Have you ever thought about shopping Black Friday in the middle of the year? Here it is. Read on to know more about this midyear saving event.

What is Black Friday in July?

Started initially in response to Amazon’s Prime day, some retailers are offering sales of their own to compete, and it has gone mainstream and getting bigger now. So, if you can’t wait till the real Black Friday, enjoy Black Friday in July.

When is the Black Friday in July 2019? 

This year will be the 4th year for ‘Black Friday in July’. Amazon Prime Day is July 15 and 16 this year. Many stores may offer their Black Friday in July sales and deals at different time but most sales are expected to takes place on or around Amazon Prime Day.

Who is going to compete in this event? 

In 2018, we saw more than 40 retailers running Black Friday in July. This year, we expect more stores to join in Black Friday in July sales and deals. Retailers like Dell, Target and eBay are gearing up for the event, and more major ones are sure to announce their own competing sales in the coming weeks. Stay tuned for more updates about Macy’s, Best Buy, Walmart, Forever 21 and more, and be sure to check back.

What to buy in Black Friday in July 2019? 

Just like Black Friday, it’s a prefect time to find deals on tech, appliances, clothing, travel, and more. Retailers often offer discounts for apparel and electronics in an attempt to boost typically sluggish summer sales, and they can spell real savings for consumers. Keep an eye out for desktops, laptops, gaming PCs, phones, printers, sports and outdoor gears this year. They could be a solid opportunity to buy things you’ve been holding off on. Here’s the list of some major retailers for Black Friday in July.


Nordstrom Anniversary Sale starts today! Style Up! What makes the Anniversary Sale special? Brand-new arrivals at limited-time sale prices. It’s the best and biggest sale of the year—and your chance to shop the latest looks, plus all the essentials. Your favorite brands. The hottest trends. When is the 2019 Nordstrom Anniversary Sale? The sale starts July 19 and ends August 4. But Nordy Club cardmembers get Early Access July 12 to July 18. Take a look at our favorite styles on sale in the Nordstrom Anniversary Sale catalog.

Shop Anniversary Public Sale Early for the Best Selection.


This year, Dell Black Friday in July has already started. Get early access to huge savings all week. Save up to 40% off PCs and Electronics. Plus, get exclusive access to doorbusters July 1-2 at 11 a.m. ET with financing. Here’s the highlights.

  • All Black Friday in July Featured Deals – Sale ends July 8 at 8 a.m. ET
  • Black Friday in July Financing Exclusive Deals – Doorbusters launch at 11 a.m. ET on July 1-2
  • Black Friday in July Laptop & 2-in-1 Deals – Starting at $129.99
  • Black Friday in July Desktop & All-In-One Deals – Save up to $400.
  • Black Friday in July XPS & Gaming PC Deals – Save up to $630.
  • Black Friday in July Electronics Deals – Save up to 40%.
  • Black Friday in July Monitor Deals – Save up to 40%.
  • Black Friday in July TV & Home Entertainment Deals – Save up to 60%.
  • Black Friday in July Gaming Accessory Deals – Save up to 50% on gaming monitors, headsets and accessories.
  • Black Friday in July Audio Deals – Save up to 50%.
  • Black Friday in July Home Connectivity Deals – Save an extra 15%.
  • Black Friday in July PC Accessory Deals – Save up to 40%.

Shop the sale now.


eBay has announced that it’s crashing Prime Day with a Crash Sale that will coincide with Prime Day. The word “crash” also makes a playful jab at the fact that Amazon’s site crashed for several hours on Prime Day 2018.

Ebay’s Crash Sale begins July 15 (same as Prime Day) and offers “summer savings on top brands and an additional wave of can’t miss deals if Amazon crashes that day,” according to its press release.

The Crash Sale is just part of three weeks of deals eBay is offering shoppers in July:

  • July 4th Savings (July 1 to 7): Save up to 85% on summer essentials, appliances, mixers, cookware, robotic vacuums, camping gear, outdoor toys and other products.
  • Hot Deals for Hot Days (July 8 to 22): New deals will launch every day, granting up to 80% off on tech, smart home devices and home appliances.
  • The Crash Sale (July 15): eBay is using the “doorbuster” formula to release limited-time savings of more than 50% off on top brands, including LG, Apple, Samsung, KitchenAid, Garmin and more. Even better deals will drop if Amazon crashes.

Shop the sale when it goes live.


Target has announced a Deal Days sale that will begin on July 15 and 16, which just so happens to match the time span of Prime Day. As Target emphasizes in its release, no membership is required to shop Deal Days. Target hasn’t announced specific deals yet, so stay tuned. But know that shopping with Target has these benefits:

  • Free shipping on orders over $35
  • Free same-day pickup (and car loading) with Target Drive Up.
  • Same-day delivery via Shipt when you sign up for it here or pay a one-time delivery fee.

Shop the sale when it goes live.

Other Retailers

More players are sure to announce their Black Friday in July event, and we’ll be updating this post as they do. If you can’t wait to shop, check out our roundup of 4th of July coupons, sales and deals.

Shopping Tips for Black Friday in July 2019

As the holiday-shopping experts, we know a thing or two about navigating Black Friday. And we’re happy to share our expertise to help you navigate the Black Friday in July (and Prime Day) madness. Here’s some pro tips summary from KRISTIN MCGRATH at

  • Know what you want
  • Know that Black Friday in July isn’t just a single Day
  • Collect as much info in advance as you can
  • Factor in price matching
  • Know Amazon’s special hacks
  • Check the competition (quickly) before you buy
  • Factor in shipping costs/times
  • Think ahead to later in the year

Read the full article here.

One more thing…

Know that Prime Day isn’t your only option for midsummer savings. Plenty of retailers compete with Black Friday in July sales and deals of their own. So, to get the best price, stay tuned with this post and don’t forget to check our coupons and promo codes before buying. Happy saving Black Friday in July!


Ready to put this information to use? Stay tuned with CouponAnnie’s blog to stay in the know about any and all of the best buys of 2019.

Read more on Shopping Guide for July

About the Author


Couponners is the nickname of CouponAnnie's editorial team. Our goal is to create one ultimate savings destination to save you time and money every day. Here, you can get all different types of savings tips and expert shopping advice.